What is WedLock?
WedLock is an online learning community.
Because we are so unique, most folks don’t know how to categorize us at first. But once you try us, you’ll be hooked. Ask our hundreds of happy wedding pros.
We’re part marketing school, part peer networking, part seminar, part handbook…and all fun. Because we make working on your business convenient, easy and something you look forward to doing, each and every month.
With one affordable monthly subscription fee, you’ll get access to all three WedLock tools, which are:
1. Our Interactive Forums:
Click here for a sneak peek into our SEO forums...
The instant you join WedLock, you’ll receive an email inviting you into our incredibly helpful, supportive forums. Here you’ll be able to post questions about your
business, on just about any topic.
Confused by SEO? No problem, forum expert Nicole is there to help decipher the tech talk and get you some clarity on how to outrank your competition on Google. Nicole, like all of our experts, has a great way of making otherwise intimidating topics easy to understand…and tackle on your own site!
Befuddled by blogging? Expert Lisa can help! She’s been teaching business owners the most effective ways to attract customers (and rankings) with blogging for years – and she can teach you! Lisa also answers general website questions for our members every single day, and she can help you with yours.
Stymied by Social Media? Jane B. is our resident social media forum expert. To date, she’s helped our members unwind the difference between Facebook profiles, fan pages, Twitter techniques and leveraging LinkedIn and much much more. So pop into the social media area of our forum, day or night, and let Jane help get you ‘unstuck’ and navigating the often confusing, but VERY profitable waters of social media. (For more on our forum experts, read their bios on our Who Is Teaching Me? page.)
2. Our Monthly Webinars:
Once a month, we have a fantastic guest speaker stop by to teach our members something new. Past webinar topics have included:
~ How to Attract the Luxury Bride
~ How to Automate Your Social Media Efforts and Save Time
~ Getting the Most Out of Your Bridal Show Investments
~ How to Get Free PR for your Wedding Business
~ SEO one-on-one site reviews of WedLock member sites
~ and many, many more…
Our WedLock members love to be there live on what we call these “WedLock Wednesday Webinars“ because every webinar ends with a live Q&A session. This means that our members can pick the brains of these marketing masterminds and ask them advice about their businesses!
But wait – you say – what if I have another appointment at that time? No problem! We always record the webinar and post them for download in the forums!
3. Our Journal:
Finally, we come to what many call the “centerpiece” of our community. The bi-monthly WedLock Journal.
It gets delivered to your doorstep every other month and it is tailormade not only to you – the wedding professional – but its tailormade to your TIME constraints as well. We know that wedding pros are an exceptionally busy bunch, and they often don’t have a lot of time to spend in front of their computers.
So our new format features “eight weeks of Homework” for you. Instead of throwing a bunch of advice at you and hoping you make the time to put that advice into action (because, really, that’s the only way great advice makes you money, doesn’t it? When you put it into action on your business?) – we make the time FOR you.
We don’t put a lot of celebrity fluff or theorizing in our journal. Each article is actionable and better still, we summarize all the action items in that issue into one, simple, easy to use checklist. No more reading something and thinking “Boy I should really do that for my business, but how?!” We tell you exactly how, in one checklist.
Which brings us to why we do a print magazine, and not only the digital version (though we have that as well.) Previous experience in the marketing industry has proved to us that the open rate for a digital magazine are usually pretty dismal.
Think about it – are you more likely to flip through a pretty, tangible, glossy print magazine that lands on your doorstep…or one that lands in your already overstuffed email inbox? And if you’re not reading it…you’re not building your business with it!
We print these magazines and mail them to you because we know you’ll be more likely to actually read them. And if you’re more likely to read this advice, you’re that much more likely to act on it, and profit from it! So enjoy your printed magazine. Flip through it with a highlighter while you’re watching your son’s sporting event or your daughter’s gymnastics practice. Give your eyes a little break from the computer and enjoy the leisurely, accessible feel of printed marketing advice.